Make your visitors curious
Make your visitors curious about your product
by telling them they need to sign up to get into a
password protected site to read the rest of the ad.
This will give your product extra perceived value
because it is so well guarded. Just like a diamond in
a bank vault.
Remember the little things about your web pages
really count. Include the title of your site at the top
right corner, a description about your site, etc. For
example, if I visited your web site and didn’t know
or understand what it was all about, I would probably
leave right away.
Start your own Internet radio station. It could be
related to the theme of your web site and you could
advertise your products over the station. You could
also charge other businesses advertising on your
station. You could start a music station or something
like a talk radio station.
Turn your banner ad into a trivia question. Post
the question on the banner and tell readers they can
win a prize if they answer the question at your site.
People love trivia because it makes them feel smart
when they get the right answer. The prize is just an
extra incentive for them to click on your banner.
Motivate people to buy your product. Tell them
positive things. For example, you could say, "You
can now reach your goals and change your life if
you buy our product.” If you come across positive
in your ad copy, they will become positive about
reaching their goals using your product.
Get your sales letters and web site evaluated for
free. Visit business discussion boards and ask other
participants to evaluate them. Don't get discouraged
if someone gives you a lot of negative feedback
about your web site. Most people are only trying to
help you. Take the criticism constructively.
Get your products or services evaluated for free.
You can give your product for free in exchange for
evaluations and even testimonials. You will find out
any problems with your product before you sell it.
You might also discover new uses or selling points
for your product too.
Keep your loyal customers happy because they
are your future profits. Give them discounts and
free gifts as often as possible. If you are thoughtful
and loyal to your customers, most of them will be
your customers forever. They will make up about
80% of your business and profits.
Clone your advertisements all over the Internet
by allowing your visitors to give your online freebies
away. Just include your ad somewhere inside them.
You could also start an affiliate program and pay
people commissions to run your ads. You could also
give your affiliates viral marketing tools to use like
e-books or articles.
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